Click-to-Call: 5 Surprising Insights About the Automotive Industry
The automotive industry is no stranger to click-to-call advertising, where there is an estimated $4 billion spend on Google call...
Google Overtakes Facebook as King of Advertising
A new report from marketing technology company IgnitionOne reveals the latest trends in digital advertising spend for the first quarter...
How I Failed In Digital Advertising: Columnist Peter Minnium isn't afraid to own up to his mista
Five years ago this month, I moved from the “traditional” advertising world of television and print into the digital one. In early 2010,...
5 Ways Smartphones Have Changed Automotive Digital Marketing
To understand how smartphones are impacting automotive digital marketing, first look at why. According to a 2020 study by Pew Research...
10 Digital Marketing Trends to Watch Out For in 2020
The year 2020 is upon us, which means sparkly clothing, champagne flutes, and a long list of soon-to-be-broken resolutions. Aside from...
How Modern Technology Has Helped Automotive Industry To Grow
Modern technology has revolutionized our lives to a massive extent; you will not find a lot of common ground between the world of today...
A Brief History of Automotive Marketing
The methods for marketing cars have changed dramatically over the past 120 years. It all began with very simple black and white adverts,...
A Company That Pays People to Wrap Their Cars in Ads is Becoming the Uber for Advertisers
With increasing uneasiness from brands and marketers about how much of their ad budget is virtually wasted thanks to online ad-blockers,...
