4 Social Media Marketing Trends That Won’t Go Away
If Facebook were a country, it would be the most-populous nation in the world (1.55 billion users at Jan. 1, 2016). When it launched, most thought it just another fad. My Space was already fading; Facebook was just the next shiny object. Today, a marketer who doesn’t use Facebook is a dinosaur, because: Seventy-five percent of everyone who uses the Internet use social media—more than 2 billion people. Ninety percent of U.S. companies rely on social media in their marketing. W

